Privacy Policy

 

ReadWithUs — Privacy Policy

Operated by: READ WITH US LTD
Company Registration Number: 12697617
Website: https://readwithus.org.uk
Effective Date: 25 October 2026


1. Introduction

At ReadWithUs, protecting your privacy and keeping students' personal information safe are important to us.

ReadWithUs is operated by READ WITH US LTD, a company registered in England and Wales under company number 12697617.

We provide an online GCSE learning platform that combines structured courses, quizzes, personalised educational assistance through Ava AI, learning progress tracking and optional support from qualified educational experts.

This Privacy Policy explains what personal information we collect, why we use it, how we protect it, who may receive it and the rights available to you.

It applies to people using our website and related services, including:

  • Students and learners.

  • Parents and legal guardians.

  • Educational experts and applicants.

  • School administrators and authorised institutional users.

  • Visitors using free quizzes or contacting us.

We take particular care when handling information relating to children and young people.

Please read this Privacy Policy alongside our Terms & Conditions and, where applicable, our Cookie Policy.

2. Privacy Explained for Students

We want students to understand how ReadWithUs uses their information.

Here are the important things to know:

  • We use your learning results to help Ava understand which topics you need help with.

  • Ava may use your previous answers to suggest explanations and extra practice.

  • Your parent or guardian may be able to see your learning progress if they have an authorised linked account.

  • If your school uses ReadWithUs, authorised school staff may see relevant learning progress and areas where you need help.

  • If you book an educational expert, they may receive information about the topics you are struggling with.

  • You should not share passwords, addresses, phone numbers or other unnecessary private details with Ava.

  • You can ask us questions about your information or request help with your privacy rights.

Your learning information should help you learn, not embarrass you or expose your private details.

If you are unsure about sharing information, ask a parent, guardian or trusted adult for help.

3. Who Is Responsible for Your Information?

The organisation responsible for operating ReadWithUs is:

READ WITH US LTD
Company Number: 12697617

Registered Office:

14 Thirlmere Close
Wainscott
Rochester
Kent
ME2 4PA
United Kingdom

Email: info@readwithus.org.uk
Telephone: +44 7961 990404
Website: https://readwithus.org.uk

For personal information processed for ReadWithUs's own platform operations and customer services, READ WITH US LTD generally acts as the data controller.

Where a school or institution participates in ReadWithUs, the respective data protection responsibilities will depend on the services provided, the purposes of processing and the applicable institutional agreement.

Schools and ReadWithUs may have separate or other legally defined responsibilities for particular processing activities.

We will explain the relevant arrangements where required.

4. Personal Information We Collect

The information we collect depends on how you use ReadWithUs.

4.1 Student information

When students register or use learning services, information may include:

  • First and last name.

  • Email address and account identifiers.

  • Year group or educational level.

  • Selected GCSE subjects and examination boards.

  • Course enrolments and subscription status.

  • Parent or guardian account relationships, where applicable.

  • School or institutional affiliation, if selected.

  • Account security and login information.

4.2 Learning activity and performance

When students use courses, quizzes and Ava, we may process:

  • Courses, lessons and topics accessed.

  • Lesson completion and learning activity.

  • Quiz questions, submitted answers and results.

  • Assessment attempts and performance history.

  • Identified areas of strength or difficulty.

  • Ava learning insights and recommended practice.

  • Topic mastery and revision progress.

  • Recall quiz activity and memory booster results.

  • Learning support requests and outcomes.

This information is used to operate the learning experience and provide relevant educational support.

4.3 Ava AI interactions

When Ava is used, information processed may include:

  • Questions submitted to Ava.

  • Messages and learning prompts.

  • Relevant lesson or topic context.

  • Previous quiz mistakes or weak-skill summaries.

  • AI-generated educational responses.

  • Practice activities and student responses.

  • Technical information required to operate, secure and monitor the service, which may include usage and error records.

The exact information processed depends on the Ava feature being used.

4.4 Parent and guardian information

Where parent or guardian accounts are available, we may collect:

  • Name and contact details.

  • Account identifiers.

  • Authorised relationships with student accounts.

  • Subscription or payment information.

  • Relevant account-support communications.

4.5 Educational expert information

When an individual applies to become a ReadWithUs educational expert, we may collect:

  • Name and contact details.

  • Professional qualifications.

  • Teaching experience.

  • Subject specialisations.

  • Supporting application documents.

  • Identity and eligibility verification information.

  • Information required for safeguarding checks.

  • Approved availability and booking records.

  • Payment or payout information where necessary.

We will request verification information only where relevant and appropriate.

4.6 School and institution information

Where school-related services are offered, information may include:

  • Institution name and registration identifiers.

  • School administrator contact details.

  • Verified student-school relationships.

  • Approved educational expert affiliations.

  • School-sponsored subscription seat assignments.

  • Activation code redemption and access status.

  • Institutional tutor-access preferences.

  • Relevant booking and subscription records.

4.7 Payment and transaction information

When a subscription or expert lesson is purchased, we may process:

  • Order and transaction identifiers.

  • Purchased plan or service.

  • Amount and payment status.

  • Billing contact details.

  • Refund and cancellation records.

  • Limited payment method information supplied by a payment provider, where applicable.

Payment card information may be collected and processed directly by the authorised payment provider.

We do not ask students to enter payment card information into Ava conversations.

4.8 Automatically collected information

When you visit our website or use our services, we may collect technical information such as:

  • IP address.

  • Browser and device type.

  • Operating system.

  • Access dates and times.

  • Website pages visited.

  • Referral information.

  • Session and authentication events.

  • Security and error logs.

  • Cookie preferences and similar technical identifiers.

This information helps us operate and secure the platform and, where lawfully permitted, understand how it is used.

5. How We Collect Information

We may obtain personal information:

Directly from you: When you register, complete forms, take quizzes, contact support, use Ava, apply as an expert or book a lesson.

From parents or guardians: When they create or manage authorised student accounts or provide information necessary for learning access.

From participating schools: When an institution verifies a student's affiliation, approves an expert or provides information required for an agreed institutional service.

From educational experts: When lessons are delivered, bookings are updated or relevant educational support information is recorded.

From service providers: When payment processors, authentication services or other contracted providers return information necessary to operate the requested service.

Automatically: Through permitted cookies, logs and technical processes associated with website and account usage.

We aim to collect only information that is relevant and necessary for clearly defined purposes.

6. How We Use Personal Information

ReadWithUs processes personal information for the following purposes.

Account management

To register users, authenticate accounts, maintain permitted account relationships and provide access to the requested services.

Educational services

To deliver courses, quizzes, assessments, Ava learning assistance, recall activities and progress tracking.

Personalised learning

To identify areas where a student may need additional practice, adapt relevant educational assistance and provide learning recommendations.

Expert lesson booking

To identify eligible experts, display appropriate availability, process bookings, manage payments and provide relevant learning context to the expert delivering the session.

Subscription administration

To manage individual and school-sponsored subscriptions, access permissions, activation codes, payment records and renewal status.

Parent and school reporting

To make relevant student progress information available to properly authorised parents, guardians or institutional users.

Service security

To protect accounts, investigate suspected misuse, manage technical problems and maintain platform reliability.

Customer support

To respond to questions, investigate complaints and assist with learning, account or payment concerns.

Legal compliance

To maintain records and comply with legal, regulatory, safeguarding and financial obligations.

Service improvement

To assess platform performance, identify errors and improve the reliability and accessibility of our services using an appropriate lawful basis and safeguards.

Personal information collected for one purpose will not be used for an incompatible purpose without an appropriate legal basis.

7. Our Lawful Bases for Processing

Under UK data protection law, we must have a valid lawful basis for processing personal information.

Depending on the activity and circumstances, the following bases may apply:

Processing Purpose Relevant Lawful Basis
Creating and maintaining user accounts Performance of a contract, or steps requested before entering one
Delivering subscribed learning services Performance of a contract
Processing payments and purchases Performance of a contract; legal obligation where applicable
Maintaining financial and regulatory records Legal obligation
Security monitoring and fraud prevention Legitimate interests or another applicable basis
Providing relevant Ava learning support Performance of a contract or another appropriate basis depending on the service arrangement
School-authorised learning reports Basis determined by the applicable controller responsibilities and institutional arrangement
Optional promotional marketing Consent or another applicable basis permitted by marketing law
Non-essential cookies and similar technologies Consent or an applicable legal exemption
Responding to support enquiries Contractual necessity or legitimate interests, as appropriate

Where legitimate interests are relied upon, we will consider whether those interests are overridden by the rights and freedoms of the individual, particularly where children are involved.

Where processing is based on consent, consent may be withdrawn at any time without affecting processing that was lawful before withdrawal.

The final lawful-basis allocation must reflect the actual services and data flows operated by ReadWithUs.

8. Ava AI and Personalised Learning

Ava uses relevant educational information to help students understand their learning needs.

For example, when a student answers questions incorrectly, Ava may use those answers and the relevant lesson content to identify a possible misconception and offer further explanation or practice.

This process may involve automated evaluation of learning activity.

Ava's educational recommendations are intended to support learning and should not be treated as definitive assessments of a student's intelligence, ability or future academic potential.

AI-generated explanations and assessments may contain errors.

How learning information may be used

Relevant information may be processed to:

  • Understand which topic a student is studying.

  • Identify mistakes or areas requiring practice.

  • Generate targeted educational explanations.

  • Provide suitable re-quizzes.

  • Support recall activities and revision.

  • Track progress towards topic mastery.

  • Prepare relevant summaries for authorised educational support.

Automated recommendations

Ava may recommend learning activities or additional expert assistance based on student performance.

These recommendations do not automatically determine formal school grades or examination results.

Where automated processing creates a decision with legal or similarly significant effects, additional legal requirements and appropriate safeguards apply.

Students and parents may contact ReadWithUs if they believe an automated learning assessment is inaccurate or requires review.

External AI services

Ava may rely on contracted AI technology providers to process information necessary to generate educational responses.

We will limit the information shared to what is appropriate for the requested feature and apply relevant contractual, security and data protection requirements.

Information about applicable external AI providers, their processing roles, relevant data locations, retention arrangements and any model-training use must accurately reflect the provider agreements and technical configuration in force.

We will not make unsupported claims that educational interactions are never retained or used for model improvement.

9. Protecting Children's Personal Information

ReadWithUs is designed to support school-age learners, including users under 18.

We recognise that children require particular consideration when personal information is collected and used.

Our approach is intended to include:

  • Clear, age-appropriate privacy information.

  • Data collection limited to legitimate educational needs.

  • Appropriate default privacy settings.

  • Controlled access to student learning information.

  • Safeguards for AI-powered educational interactions.

  • Measures to prevent unauthorised disclosure.

  • Appropriate parental or guardian involvement where required.

  • Safeguarding measures for communication with educational experts.

Students should not provide unnecessary personal or sensitive information in learning conversations.

We will assess and implement the requirements of the ICO Children's Code where applicable to our services.

10. Parents and Guardians

Parents or guardians may have access to relevant student information where an authorised account relationship or other lawful arrangement exists.

This may include appropriate information about:

  • Course participation.

  • Learning progress.

  • Quiz performance.

  • Areas requiring additional support.

  • Subscription and billing details.

Parental account access does not automatically entitle an adult to unrestricted access to every private student communication.

Access will be determined by appropriate authorisation, the child's rights, applicable law and safeguarding considerations.

Children have their own data protection rights, and any request involving a child's information will be considered accordingly.

11. Schools and Institutional Data Access

ReadWithUs may provide access to learning information for participating schools under agreed institutional arrangements.

Students and educational experts who select a school during registration may require school verification before being recognised as affiliated with that institution.

Where an authorised school portal is available, school administrators may receive relevant information concerning verified students.

This may include:

  • Learning activity and course progress.

  • Identified weak topics.

  • Assessment performance summaries.

  • Ava learning outcomes.

  • Requests for additional expert assistance.

  • Relevant tutoring booking status.

Institutional access must be restricted to authorised users and appropriate purposes.

A school selecting or registering on ReadWithUs does not automatically gain unrestricted access to all student accounts or private AI conversations.

Where a school and ReadWithUs exchange personal information, their respective legal responsibilities will be documented as appropriate.

We will not provide one institution with access to another institution's student records.

12. School-Sponsored Subscriptions and Activation Codes

Participating institutions may purchase student subscription seats and distribute individual activation codes.

Where this functionality is offered, ReadWithUs may process information necessary to:

  • Associate a subscription seat with an eligible school.

  • Verify student affiliation.

  • Validate and redeem a unique code.

  • Activate the relevant subscription entitlement.

  • Monitor redeemed, unused or revoked codes.

  • Prevent code misuse or unauthorised sharing.

  • Maintain a record of relevant subscription changes.

If a student does not have a valid school-sponsored code, they may be offered the available free services or the option to purchase an individual subscription.

If a school-funded entitlement is revoked, the relevant account and historical learning information will be managed in accordance with applicable privacy and retention requirements.

13. Sharing Learning Information with Educational Experts

Where a student books an educational expert, relevant learning information may be shared with the authorised person delivering the lesson.

For example, the expert may receive:

  • The student's relevant subject or topic.

  • Identified weak areas.

  • Relevant quiz or practice results.

  • A summary of explanations already provided by Ava.

  • The intended focus of the booked lesson.

We aim to share only information reasonably required to deliver the educational support.

Educational experts are not automatically entitled to unrestricted access to students' full learning histories or private conversations.

Experts are required to comply with appropriate confidentiality, safeguarding and platform rules.

14. Sharing Information with Third Parties

ReadWithUs may share personal information with trusted service providers where necessary to operate our platform.

Recipient categories may include:

  • Website hosting and infrastructure providers.

  • AI processing and educational technology providers.

  • Payment and subscription processors.

  • Email and notification providers.

  • Online lesson and communication services.

  • Technical support and security providers.

  • Authorised educational experts.

  • Verified institutions, where appropriately permitted.

  • Professional advisers, regulators or legal authorities where necessary.

Providers handling personal information on our behalf must be subject to appropriate data protection and confidentiality arrangements.

We do not intend to sell student learning records or private Ava conversations to advertisers or data brokers.

Any disclosure to law enforcement or regulatory authorities will be assessed under applicable legal requirements.

15. International Data Transfers

Some technology providers used by ReadWithUs may process personal information outside the United Kingdom.

Where an international transfer is subject to UK data protection transfer requirements, ReadWithUs will ensure that a valid transfer mechanism applies.

Depending on the circumstances, this may involve:

  • Applicable UK adequacy regulations.

  • An appropriate UK International Data Transfer Agreement.

  • An applicable UK Addendum to standard data protection clauses.

  • Another lawful transfer mechanism.

Where required, the relevant safeguards and transfer risks will be assessed.

Users may contact ReadWithUs to request further information about applicable international transfer safeguards.

The specific destinations and transfer arrangements must be verified against our current service providers.

16. Cookies and Similar Technologies

ReadWithUs may use cookies and similar technologies to provide website functionality and manage user sessions.

These technologies may support:

  • Account login and authentication.

  • Security and fraud prevention.

  • Remembering necessary session information.

  • Saving permitted website preferences.

  • Understanding website performance, where permitted.

  • Optional analytics or marketing features, where lawfully enabled.

Cookies that are strictly necessary to provide a requested service may operate without separate consent where a legal exemption applies.

Non-essential cookies and similar technologies will be subject to applicable consent requirements or other statutory exemptions.

Where consent is required, users should be able to make a clear choice and change their preferences.

Detailed information about individual cookies, their purposes, providers and durations should be available in our Cookie Policy or cookie settings interface.

17. Marketing Communications

ReadWithUs may send essential account or service communications relating to registration, payments, bookings, security and learning services.

These operational communications are different from promotional marketing.

Where ReadWithUs sends marketing emails, we will comply with applicable electronic marketing and data protection requirements.

Users may unsubscribe from eligible marketing communications using the unsubscribe option provided or by contacting us.

We will not use student learning difficulties as a basis for inappropriate commercial targeting.

Unsubscribing from marketing will not normally stop essential service notifications.

18. How Long We Keep Information

ReadWithUs retains personal information only for as long as necessary for the relevant purposes and applicable legal obligations.

Different types of information may have different retention requirements.

These may include:

Account information: Retained while needed to provide account services and for a justified period after closure.

Learning information: Retained for active learning and progress-tracking purposes and any appropriate post-account retention period.

Ava interactions: Retained according to the purposes of the particular AI feature, operational requirements and the applicable AI service arrangements.

Payment records: Retained as required for accounting, tax, disputes and financial compliance.

Booking records: Retained as necessary for service administration, safeguarding, dispute handling and legal obligations.

School records: Retained in accordance with applicable institutional arrangements and legal requirements.

Security logs: Retained for a proportionate period based on security and operational needs.

Where information is no longer required, it will be deleted, anonymised or otherwise handled appropriately.

Our actual retention periods and deletion processes must be documented and made available in accordance with the applicable transparency requirements.

19. Security of Personal Information

ReadWithUs takes the security of personal information seriously.

We aim to implement appropriate technical and organisational safeguards based on the sensitivity of the information and the associated risks.

These may include:

  • Secure website connections.

  • Account authentication.

  • Role-based access controls.

  • Restricted access to student learning records.

  • Security monitoring and access logging.

  • Safeguards for third-party service integrations.

  • Appropriate backup and recovery procedures.

  • Procedures for identifying and handling security incidents.

No internet-based service can guarantee complete protection against every possible security threat.

Users should protect their passwords and notify us promptly if they suspect unauthorised account access.

Where a personal data breach occurs, ReadWithUs will assess its legal notification obligations and notify the appropriate authorities or affected individuals when required.

20. Your Data Protection Rights

Depending on the circumstances and applicable law, you may have the right to:

Access: Request information about the personal data we hold about you.

Rectification: Ask us to correct inaccurate or incomplete information.

Erasure: Request deletion of personal information where the applicable legal conditions are met.

Restriction: Ask us to restrict certain processing activities.

Data portability: Receive applicable personal information in a usable format.

Object: Object to processing based on certain lawful bases, including applicable legitimate interests.

Withdraw consent: Withdraw consent where processing relies on consent.

Automated decision-making rights: Exercise applicable rights concerning qualifying solely automated decisions.

Requests will be assessed according to the relevant legal requirements.

You have the right to object to processing for direct marketing purposes at any time.

We will not require users to purchase a subscription to exercise their data protection rights.

21. Children's Privacy Rights

Children have their own rights under data protection law.

Parents or guardians may help children exercise those rights where appropriate.

ReadWithUs will consider a child's age, understanding, best interests and applicable legal requirements when handling requests.

A parent or guardian does not automatically have an unrestricted right to access all information relating to a child.

Where necessary, we may request appropriate verification before disclosing personal information.

Students may contact ReadWithUs if they believe their learning information is inaccurate, has been shared inappropriately or is being used unfairly.

22. Requesting Access, Correction or Deletion

To make a privacy request, contact:

info@readwithus.org.uk

Please explain the information or action you are requesting.

We may request reasonable verification to confirm your identity or authority to act for another person.

We will respond within the timeframes required by applicable data protection law.

Where a request cannot be fulfilled completely because of a legal obligation or applicable exception, we will explain the relevant reason as required.

23. Account Closure and Data Deletion

Users may request account closure through available account controls or by contacting ReadWithUs.

Closing an account does not automatically require the immediate deletion of every associated record.

Some information may need to be retained for legal, safeguarding, financial or legitimate administrative reasons.

Where a student has both an individual account and a school-sponsored subscription, ending school-sponsored access does not automatically terminate the student's individual account.

Learning information will be handled according to applicable retention obligations and user rights.

24. Third-Party Websites

ReadWithUs may provide links to external educational resources or third-party websites.

These external services may operate under their own privacy policies.

We encourage users to review the privacy information of other websites before providing personal information.

ReadWithUs is not responsible for the independent privacy practices of unrelated external websites.

This does not remove any responsibility we have for third-party services acting on our behalf.

25. Updates to This Privacy Policy

We may update this Privacy Policy to reflect changes to our services, technology, legal obligations or privacy practices.

The latest version will be published on our website with an updated effective date.

Where a material change requires additional notice or consent, we will take the steps required by applicable law.

Changes to this Policy will not automatically create a new lawful basis for previously unauthorised processing.

26. Complaints and Regulatory Rights

If you have a concern about how ReadWithUs handles personal information, please contact us first so we can investigate.

Email: info@readwithus.org.uk
Telephone: +44 7961 990404

You also have the right to raise a complaint with the UK Information Commissioner's Office (ICO).

Information Commissioner's Office
Website: https://ico.org.uk

You may contact the ICO directly without first submitting a complaint to ReadWithUs.

27. Contact Information

For privacy enquiries, requests concerning personal information or questions about this Policy, contact:

READ WITH US LTD

Company Registration Number: 12697617

Registered Office:

14 Thirlmere Close
Wainscott
Rochester
Kent
ME2 4PA
United Kingdom

Email: info@readwithus.org.uk

Telephone: +44 7961 990404

Website: https://readwithus.org.uk


READ WITH US LTD

ReadWithUs — Learn. Practise. Succeed.

Protecting student privacy while supporting safer, more effective GCSE learning.